Skip to main content

How Your Restaurant Can Reach Out to New Customers

Finding new customers for your restaurant is not always easy, but it can be done. Here are some top tips to help you out.

Switch Your Location

The location of your restaurant is a huge factor when it comes to finding new customers. If you are in a location that doesn’t give you much exposure, you will struggle. So, if your restaurant is tucked away in an alley that nobody walks down, it might be time to think about a switch. You ideally need to be located somewhere that allows you to take advantage of passing trade. If people can see your restaurant, they can be tempted to come inside. It’s one of the worst-kept secrets in the industry!

Start a Food Blog

The world extends beyond your restaurant though. To attract people to your restaurant nowadays, you have to think digital. The internet offers you all kinds of great opportunities for reaching out to people. This is something that is not always easy, but it can be done best by blogging about food. You can build a blog cheaply and easily, but it could be very valuable. People love to read about recipes and new types of food. So, as a restaurant owner, it makes sense to capitalise on this audience and reach out to new people. It will also show them that you know what you’re talking about.

Create a Signature Dish

Has your restaurant got one dish that you are all particularly proud of? If so, why not try to brand it as the restaurant’s signature dish? This will give customers an extra reason to come in and sample it. You could create an entire advertising strategy around one or two top signature dishes that you think customers will love. They will act as a selling point for your restaurant. And that will help to attract people who have never even considered visiting your restaurant in the past.

Make an App for Bookings

To get more people through the doors of your restaurant, you need to make it as easy as possible for people to book a table. This is why I think you should definitely create an app that allows people to do exactly that. It’s a great way of making life easier for your potential customers. And it drags the business further into the 21st century at the same time. You can easily get a developer to create an app for you. And then it won’t be long before your app is up and running.


Get Creative with Special Offers

People like to grab a bargain. It’s an age-old technique, and it works as well as ever before. So, if you want your restaurant venture to succeed, make sure you think outside the box when it comes to creating special offers. Sure, you could go for the conventional offers, such as two for one deals or 10% off on your birthday. But those can be pretty boring if you don’t spice things up once in awhile. You should think up new ideas like linking up with local hotels to increase your reach and offer people a bargain.

Comments

Popular posts from this blog

Chinese New Year Reunion Dinner At San Jose 2022

TABLE FOR FOUR... We had our own reunion Chinese New Year dinner on Monday evening.... we made a simple one, just hot pot at home.  All we have to do is to clean the vegetables, get everything defrosted... and the hot pot boiling with a packet of seasoning.  They sell a lot of hot pot seasoning over here, from tomato soup to shrimp and chicken soup, I just threw in the whole packet of paste.  No doubt not so healthy but it is so easily done....  As usual, Chinese New Year won't be CNY without a plate of Loe Sang...  No crackers so I put in a few pieces of Tacos... LOL... Most important is the sauce....  The apricot, plum sauce and honey makes it right.... And our dishes for the evening..... We ate too much shrimps the day before so we omitted for this evening.... Simple and yet satisfying meal for our Reunion Dinner....

My White Elephant

WHITE ELEPHANT.... still laying on my table for two months I think....   My friend groomer is not free these days, my poor Labby badly needs her hair cut and leaving no choice, I ordered the grooming shaver online.  I thought it would be easy to install the shaver to the appliance and till today, I am still at my wits end on how it is fixed.  My friend gave me a tip... check out the Youtube, she said.  Yeah, how come I did not think of that.....  But till today, I have not even touched it and my poor furry member will have to wait till this Mama has her right mood to do it.   My own hair also badly needs a hair cut and with the high Covid cases each day, I guess I have to tolerate for another month with my unruly hair..... or perhaps I can make use of this clipper on myself before I use it on my furry member!  LOL.... Crazy me! Still standing nicely on the table....  Still looking at the gadgets.... and not doing anything about them... I am happy with this dish....  Better looking afte

Two Dishes One Soup Dinner

AUNTIE'S SIMPLE COOKING... for dinner on one evening.... Defrosted a piece of cod, my last piece in the freezer besides another few more pieces of other types of fish.  I think I consume the most fish this year, never bought so many types of fish before.  Maybe it is made easier for me this year cos of the online shopping at Gracious, cleaned, vacuumed and free delivery above RM50.   My last piece of cod.... A plate of greens called Yau Mak...  Not so sure what it is called in English And chicken herbal soup....  My complete meal for one evening....  As usual, I do not take much rice... Or perhaps I did not take rice at all for this meal....  LOL...