So, you are thinking about starting a blog. Congratulations! It’s a great way of earning a few extra pounds - and it might even turn into a full-time business. However, before you get started, there are a few things you need to ask yourself.
In today’s guide, I’m going to reveal five of the most important questions you should ask, as creating a blog from scratch. I'll also go through some suggestions on how to get the right answers. Read on to find out more - and start your blogging experience with a bang.
What’s it all about?
Think about your favourite blogs for a moment. There’s a good chance you will be able to tell people what it is about in a single, simple sentence. It’s important to be able to do this with your blog, too. You want people to know instantly what you are about, and what they can expect. You don’t want to blog about ‘anything and everything’, as your audience will be too mixed to focus on. Stick with a few simple subjects around the main thrust of an idea. So, if you want to create a mom blog and love cooking, you could make your blog about recipes for busy moms or something similar.
Who am I talking to?
The most successful blogs know exactly who their primary audience is. They communicate with them in terms they understand, and speak the same language. Knowing who your ideal target is will help you with everything from the design to the content of your site. This guide from quicksprout.com might help.
What are my targets?
Goals are vital in any business, and blogging is no different. If you just build a website and mess around all the time with no structure in place, your chances of success will be limited. Set definite goals and split them up into shorter, simpler tasks that you can complete in less time. Take things one step at a time, too. Yes, it'd be good to have a million followers on your blog every day. But, it’s going to take a time to get there. Try planning to reach 100 subscribers in your first month, then 500 the next. Growing things this way will help you work out your voice and who your audience is.
How do I build it?
Anyone can build a blog these days - but few can build a good one. If you have no experience, there are templates available online that can work for you at the early stages. However, as this review by makeawebsitehub.com suggests, it can still be a tricky experience. If you don’t have the time - or skills - then it is also worth hiring a web developer or designer to create your site. It will look much more professional, and can often be worth the money.
How much time can I afford on this?
Finally, blogging will take up a lot of your time - particularly in the early stages. You are goi9ng to spend a lot of hours filling it up with content, ironing out kinks, and finding out where your audience is. If you can’t commit, then blogging can still be fun - but you won’t enjoy a lot of success.