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Basic Starts To A Small Business


Here are some basic steps that will give you an idea on how to start a business, taking you through each of of the key stages to start-up process, from evaluating your business ideas and choosing a right company name, to designing logos, business cards and signboards and finally, getting ready to launch.

1.  Business Idea
You have a great proposal coming and you are encouraged and optimistic that it is going to work but you have no idea to turn that dream into a tangible reality.

2.  Budget And Expenses
By now you should be able to know how much you need to start off your business, fixed expenses for the first few months, make sure there are a surplus of revenue to cover the overhead such as the rental, utilities, staff salaries and other expenditure that will arise from time to time.

3.  Business Name
This is one of the most important step to getting started.  The business name must be an effective and yet memorable to your clients and patrons.  It will reflect fully on the kind of business you are going to be in.  Create a name that counts, a name that relates your company to the customers.  It is essential that you strike the right tone with your business' name so as to create a strong brand identity.  However, do bear in mind, one of the mistakes to avoid at all costs is creating confusion with competitors which can lead to lost sales and legal action.

4.  Design Logo/Sign Company
A logo or the company sign is often the first thing that attracts the potential and prospective clients, therefore, it is crucial that the logo makes the right impression.  One look at the logo will simply make your sign company look professional, moreover a good logo can tell a customer straightaway what you serve and the products you sell.  The logo design should be able to convey the personality of your brand, it represents your name and your tag line of your company and from there, it relates to build a customer's emotional attachment to your business.

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